eToroTrading and investing made easy
Since the beginning of 2025, we have been supporting eToro in the area of influencer marketing with the goal of increasing brand awareness in the DACH region (Germany, Austria, and Switzerland) and attracting new active users to the platform.
eToro is a global trading and investment platform with over 37 million users worldwide, enabling users to invest independently or copy successful traders – all within the framework of a strong community.
The campaign focuses on authentic creator content on platforms such as Instagram and YouTube, which highlights eToro's unique selling points – ease of use, shared knowledge, and transparent investment opportunities. This drives qualified traffic to eToro and expands the community in the long term.
Here’s what we didInfluencer Marketing
An overview of our services:
- Strategic planning and execution of influencer campaigns on Instagram and YouTube in the DACH region
- Identification, selection, and management of suitable creators for authentic trading and investment content
- Production of target-audience-specific content that conveys eToro’s USPs—ease of use, shared knowledge, and transparency
- Management and optimization of campaigns based on performance data to increase brand awareness and active users
- Use of creator and UGC content for paid social ads to generate qualified traffic and community growth
